Scope of Work
Business Genre: Non-Profit
What began in Claremont, California as the vision of one person, has turned into the largest national organization of its kind. Shoes That Fit tackles one of the most visible signs of poverty in America by giving kids in need new athletic shoes to attend school with dignity and joy, prepared to learn, play and thrive. We do this through partnering with corporations and volunteer groups, as well as through individual donations.
Today, we help children in thousands of schools across America. Over 2 million pairs of new shoes and other necessities have been raised and distributed…and we’re not done.
Accepting no government funding and with over 90% of contributions going directly to school children through an impressive network of volunteer-run local grassroots chapters, Shoes That Fit is uniquely efficient and effective in our life-changing operations.
Most importantly, we help kids improve their self-esteem and participation at school by eliminating one of poverty’s most visible and debilitating marks.
Our Task
Advise and oversee celebrity, sports and corporate relationships helping kids in need receive brand new shoes in America. We help garner extensive PR coverage on a national and local level as well as help oversee in-store promotions with key retailers.
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